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  • The Simplified Playroom

  • Play with Purpose

  • Play materials thoughtfully selected to optimize a child’s development from baby years and beyond
  • Learn with Less

  • With fewer, higher quality toys, it’s less about entertainment and more about engagement
  • Simple is Smarter

  • The more a toy does, the less the child is doing. Simple makes the child an active participant in play, and that is powerful.

The Simplified Playroom

SHOP ALL PRODUCTS

Play with Purpose

Play materials thoughtfully selected to optimize a child’s development from baby years and beyond VIEW ALL

Learn with Less

With fewer, higher quality toys, it’s less about entertainment and more about engagement VIEW ALL

Simple is Smarter

The more a toy does, the less the child is doing. Simple makes the child an active participant in play, and that is powerful. VIEW ALL

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GET THE MAT

MOON PICNIC

SHOP MOON PICNIC

ABOUT US

Minimalism, intentional living and simplicity parenting are values we uphold in our little family of 3.

Now with an active toddler in our household, achieving a clutter-free space often seems impossible. Toys (and gifts) have become an inevitable part of our lives, but we make it work by simplifying our playroom.

Through this passion project, we hope to inspire a community of like-minded parents in creating beautiful, smarter and healthier play spaces for our little ones.